Elegance, purity, coherence. This is the Lancia style.
For designers at Centro Stile Lancia, every day is ‘the first day’, because when the goal is to create vehicles destined to become timeless icons, every single detail is crucial. The iconic shapes, the brand values and a proactive culture: this is where ideas meet the style Lancia aims to give to its future.








Lancia Pu+Ra HPE:
Lancia Pu+RA HPE is the 100% electric vehicle projecting Lancia into the future of mobility. It is a manifesto of design, interior home feeling, sustainability, electrification and effortless technology.